Here’s an excerpt from this Cooley Alert about the SEC’s recent proposal to modernize proxy solicitation penned by Brad Goldberg, Beth Sasfai, Justin Kisner, Alaina DeBona and Luci Altman:
“Why this matters: A consistent theme of technology-driven modernization:
The proxy solicitation proposal is perhaps best understood as part of a broader and consistent pattern under the current SEC administration to revisit disclosure and delivery requirements designed for a paper-based world, and to recalibrate such requirements to match how investors and market participants share and process information today, primarily through EDGAR and electronic channels.3 Several recent, related developments illustrate the same underlying logic:
- Tender offer timing and dissemination methods. In April 2026, the SEC’s Division of Corporation Finance (Corp Fin) issued an exemptive order halving the minimum tender offer period for qualifying negotiated, all-cash tender offers from 20 to 10 business days.4 Corp Fin conditioned that relief in part on the offeror issuing a widely disseminated press release with a hyperlink to the complete offer materials at commencement, rather than relying on the traditional tombstone advertisement, reflecting the same view that modern information dissemination has outpaced decades-old delivery assumptions.5
In July 2026, Corp Fin expanded the permissible dissemination methods for certain tender offer materials at commencement to allow a press release through a widely disseminated news or wire service containing a hyperlink to the full offer materials in lieu of a summary newspaper advertisement or a mailing to shareholders.6 - Default electronic delivery. On July 16, 2026, the SEC proposed Regulation E-Delivery, which would make electronic delivery the default method for satisfying disclosure delivery obligations across the federal securities laws, reversing the current opt-in framework. As part of that same proposal, the SEC would eliminate the 40-calendar-day e-proxy deadline in Rule 14a-16 under the Exchange Act, on the reasoning that the deadline existed to give shareholders time to receive a paper notice, request paper materials and review them before voting – a rationale that falls away once the paper notice itself is eliminated.7
This same rationale drives the proxy solicitation proposal’s most significant delivery change: eliminating the 20-business-day delivery period for proxy statements and Form S-4/F-4 prospectuses that incorporate documents by reference. That period predates EDGAR and the current regime of mandatory electronic filing, and assumed shareholders needed extra time to track down materials that were not otherwise in their hands. The SEC notes that the filings eligible for incorporation by reference are now freely available on EDGAR, that it has taken numerous steps to facilitate electronic delivery, and that investors increasingly expect, and often prefer, electronic delivery of required disclosures.8
Those developments, the SEC concludes, have made the 20-business-day period unnecessary today independent of any other reform. The pending Regulation E-Delivery proposal reinforces the same point from another direction: Once electronic delivery becomes the default method of satisfying delivery obligations generally, including for business combination transactions, the case for retaining a paper-era mailing buffer weakens further. Rather than merely shortening the period, the SEC has proposed eliminating it outright, though it has also asked whether a shorter period should be retained instead. A company would still need to deliver a copy of any incorporated document promptly upon a shareholder’s request, preserving a paper-copy option for shareholders who want one.”
Authored by
Broc Romanek