How Institutional Investors Are Using AI for Investment Decisions

Check out this survey – from “The Center for Audit Quality” and KRC Research – about how institutional investors are using AI to conduct research for investment decisions. Note that the survey focused just on investment decisions; not on voting decisions.

Here are 10 things we learned from the survey:

1.  AI Is Now Mainstream in Investment Research – 68% of institutional investors report extensive or moderate use of AI in investment research and decision-making, including 26% using it extensively across multiple stages. Only 12% are aware of AI but not actively using it.

2.  AI Adoption Is Poised to Accelerate – 83% expect their use of AI in investment research to increase over the next two years (42% significantly and 42% somewhat).

3.  Proprietary AI Is Still Under Construction – Only 38% currently have proprietary AI tools, another 31% are developing them – and 23% plan to do so, meaning relatively few firms appear not use AI at all.

4. Proprietary vs. Third-Party AI Tool Use is Mixed – The market is divided among hybrid in-house/third-party tools (37%), primarily third-party tools (29%) and primarily in-house tools (26%).

5.  How Investors Are Using AI to Read Corporate Disclosure – For company filings, the leading applications are:

– Extracting financial or operational metrics – 60%

– Summarizing MD&A and risk factors – 58%

– Comparing peer-company filings – 50%

– Identifying inconsistencies between narrative and financial information – 48%

– Detecting changes over time – 47%

– Synthesizing insights across multiple disclosures – 46%

– Identifying anomalies or red flags – 45%

6.  Earnings Calls Are AI’s Favorite Hunting Ground – 60% regularly use AI to analyze earnings-call transcripts, followed by risk-assessment scenarios (49%), financial modeling and projections (46%), investment screening (45%), and 10-K/10-Q analysis (41%).

7. “Trust but Verify” Is the Governing Principle – 54% say they trust AI-generated insights but verify them, while 33% mostly or completely trust them. More importantly, 60% say AI informs investment decisions with human oversight; only 10% say AI plays a primary and directing role.

8. Efficiency Is AI’s Clearest Current Value Proposition – Investors give AI its highest marks for speed of analysis (80% high/very high value) and reducing manual workload (79%). They also see substantial value in identifying anomalies (68%), non-obvious patterns (64%), generating deeper insights (63%) and identifying important risks (62%).

9.  Data Integrity Is the Big Red Flag – Not surprisingly, the leading concerns are:

– Hallucinations or incorrect outputs – 67%

– Biased or inaccurate information/data quality – 62%

– Lack of transparency about how outputs are generated – 60%

– Uncertainty about underlying data reliability – 59%

– Regulatory compliance – 45%

– Overreliance on AI – 45%

10.  Investors Believe AI Is Already Improving Returns – 67% report that AI improved their firm’s investment performance over the prior year versus 20% reporting no meaningful impact – and only 3% reporting worsening performance. Among those reporting improvement, cited benefits include better investment decisions, faster data analysis, improved risk assessment and earlier identification of market trends.

Authored by

Portrait photo of Broc Romanek over dark background

Broc Romanek